Ready to unleash your potential?

Proven strategies from experienced sports dietitians and performance nutritionists, now accessible to all athletes and active individuals!

At Fuel My Potential, we believe everyone deserves access to the same high-performance sports nutrition strategies trusted by Olympians and World Champions—not just to reach the top, but to stay there. Whether you’re an everyday exerciser, aspiring athlete, or elite performer, our team—led by Dr Kirsty Fairbairn and Rebecca Jackson—will empower you to thrive in sport, study, work, and life by harnessing the power of nutrition.

Fuel Your Potential, Your Way

From self-paced learning to expert-led coaching, discover a programme that works for you:

Academy Self Guided
$19 / month *
On demand Performance Hub
Recipes, videos & resources
Nutrition Fundamentals For Athletes Course
Get in on our exclusive monthly mailing list
* Billed monthly
Gold Entry Level Support
$590 one-off payment *
All Academy benefits for 6 months
PLUS
Three one-on-one nutrition consultations
Individualised recommendations and guides
* One-off payment
Elite Comprehensive Support
$209 / month, minimum 6 months *
All Academy benefits
PLUS
Regular consultations & direct messaging support
Dietary analysis and customised nutrition plans
* Billed monthly

You can also join our Rugby Nutrition Academy or check out our Online Shop for masterclasses, courses and eBooks

Are you looking for support for a school, team, academy or club?

With over 30 years of experience supporting teams, academies, and schools, our passion is making performance nutrition accessible, practical, and effective for every level. Get in touch to chat about how we can support your group.

A Sports Nutritionist in Your Pocket

Get on-demand access to the same expert-led tools, tips and frameworks that have helped World Champs and Olympic gold medalists reach the pinnacle of sporting success. Our online performance hub is available to support every aspect of your training and lifestyle, all at your fingertips.

Fuel My Potential - Sports Nutrition Hub New Zealand

Step 1

Sign up and help us get to know your by setting up your personal Dashboard

Step 2

Gain instant access to our Performance Hub featuring an expansive collection of videos, resources and recipes

Step 3

Get started on your self paced nutrition journey or connect with your nutrition coach. Either way get ready to unlock your potential!

Step 1

Sign up account access now

Step 2

Instant access to our video and recipe hub, learning centre and track my potential

Step 3

Follow the set pathways and journey to become more awesome

Athlete Success Stories

Real results from our community

Sneak Peak Inside Our Knowledge Hub

Tap into the same expert strategies, resources, and recipes trusted by elite athletes — exclusively available to our members.

Recipes for Busy Active Individuals

Designed by our expert nutrition team and loved by our active community